CHAPTER 55
Does This Man's Handwriting Look Familiar to You?
Most people, unless they read this blog, have probably never heard of James Wood Johnson, one of the three brothers who founded Johnson & Johnson in 1886. But more than a billion people around the world are familiar with his handwriting. Why? Because the Johnson & Johnson logo is based on it.
This familiar logo has been a part of Johnson & Johnson since the beginning. It’s not a typeface, but is based on handwriting…one particular person’s handwriting. You can see the similarities between the shape of the "J," the loop on the "h" and in the "s" in James's handwriting and
RECENT COMMENTS